Data driven

Out of Home-Intelligence

The leading platform for data-driven planning
and real-time measurement in Out-of-Home
Brightscope dashboard
leading brands and agencies trust the brightscope technology
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the independent platform

for data-driven dooh insights

Whether it’s planning using artificial intelligence or real time measurement,
Brightscope brings transparency, efficiency and effectivity to Out of Home.
100% independent.

assignment

Planning

Artificial Intelligence for more efficient and effective planning

AI- & data-driven planning

CRM/POI-integration

Location scores

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measurement

Real-Time measurement e.g. with anonymized Telco data

Performance results

Benchmarking

Audience-Insights

search

Monitoring

Get insights about your competition, as well as evidence-pictures of your booked inventory

Competitor-analysis

Evidence-pictures

what can we do for you?

the advantages at a glance

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measurable
better campaigns

Real-time measurement
and Artificial Intelligence
for more effective campaigns

savings

measurable
cost savings

Enabling more efficient
campaigns with the same
or even lower budget

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unbeatable
usability

Understandable Reports and an intuitive Online-Platform

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understand
conversions

Brightscope delivers the data-base
to understand how much DOOH contributes
to your campaign conversions

our unique

& patented technology

Always on anonymized movement-data in combination with sensor-streams
, enables a dynamic data-model. Machine learning allows real data-driven planning.
100% GDPR-compliant

the big advantage

dynamic real-time measurement

Brightscope determines real-time frequency effects
and mobility behaviour

the brightscope platform

easy to use and understand

online dashboard

performance results online

Get your campaign-results directly online


Inventory-browser

All inventory of leading
vendors already implemented

pdf-report

Performance results via PDF

Get your campaign-results
in our PDF-report


Download the charts

Get the charts without watermarks
for your own presentation

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Performance results in your software

Get your campaign-results via API in your favorite analytics software

how it works

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Provide inventory list

Inventory from all leading vendors already implemented

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Select duration

You can measure a previous, running
or upcoming campaigns

speed

Get your campaign evaluated

Your results will be available appx.
6-10 days after the campaign ended

works with

Printed Out of Home

Plakat, City Light, Billboard

Digital Out of Home

Digital Screen, Digital City Light,
Projections, Video Wall

Rolling Out of Home

Rolling Board, Scroller

100%

independent
measurement

Inventory from all leading OOH-vendors measurable:

Germany: Wall, WallDecaux, Ströer, Plakatunion

Austria: Gewista, Epamedia, ÖBB Werbung, Progress, Ankünder, Werbering, PSG, USP, Megaboard Infoscreen

Switzerland: APG, Clear Channel, Neo Advertising


Brightscope is not connected to any of the above mentioned companies.

Brightscope measures 100% independent!

leading brands and agencies

trust the brightscope technology

mediacom logo
omd logo
vizeum logo
initiative logo
coca-cola logo
rewe logo
ikea logo
bmw logo
sony logo
raiffeisen logo
oe3 logo
hartlauer logo
merkur logo
falkensteiner logo
a1 logo
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free d-ooh guides

book free campaign review

Brightscope takes a look at your previous campaigns and provides free consultation

You can find the information about the processing of your data, to answer your request, under the data protection section.

book free demo

Get free access
to the Brightscope demo

You can find the information about the processing of your data, to answer your request, under the data protection section.